Marco Ianni

Google Indexation Validation With Marco Ianni

In this video, we discuss several strategies on how to double-check to see if your law firm website’s URLs and content are indexed in Google, as well as how to validate if your changes to content or optimizations to on-page SEO elements have been crawled by Google.

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Strategy to Validate Updates To URLs with GSC

Please note, this strategy requires:

  • A validated property within Google Search Console (GSC) and synced XML sitemaps.
  • The XML sitemap must show success when Google crawls it.
  • Include XML sitemaps for indexable content only.

Step 1. – Compile a list of URLs from your site where you want to make changes in.

Step 2. Make your changes, such as internal links, on-page SEO, content changes, etc., and make sure to add the date you made the changes to the spreadsheet along with the details of your changes.

Step 3. Wait 6 – 10 days to ensure that Google has crawled most of your URLs.

Step 4. – Log into your validated Google Search Console and the related property.

Step 5. – Use the URL inspection tool and check under page indexing for that page.

Step 6. – Copy The date of Google’s last crawl of this URL into your spreadsheet in a column next to the dates of your changes to the URL.

Step 7. – If the date of Google’s last crawl happened after the date you made your changes, then your changes should be in Google’s index and cache. –

If Google’s last crawl date is before your changes, then your changes have not been added to Google’s index and cache, and you should consider manually submitting these pages to Google in the Google Search Console.

Note:

Google limits manual submission to 10 URLs in GSC. If you hit this limit, your account will be locked from submitting a request for indexation.

Power Tip:

If you hit 10 URLs, you can submit 8 URLs daily without hitting the 3-day limit. This method indexes 14 more URLs and doesn’t experience the temporary lockout.

Resources

Indexation Validation Spreadsheethttps://docs.google.com/spreadsheets/d/168oKLnrSgi6DfV0e7InqJc7VI_43lkuBTh-S5nlTG0o/edit?usp=sharing

Please make a copy of the spreadsheet and edit your version.

Marco Ianni LinkedInhttps://www.linkedin.com/in/marco-ianni7/

Marco’s Post on his Screaming Frog and JavaScrip template on LinkedIn

Please note: you need to be logged into LinkedIn to view the post.

SERP APIhttps://serpapi.com/

Screaming Frog on LinkedIn,

Law Firm SEOhttps://focusvisibility.com/seo/

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Check out more episodes of The Local Law Firm Marketing Podcast, which provides step-by-step instructions for implementing law firm marketing.

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